Happy Groundhog's Day 2015. Phil Can't See His Shadow in a Blizzard!

February 2nd is Groundhog's Day. Why exactly do we still do this?
Is it so every local news channel has two minutes of silly filler? Why not have a reality tv star day where if he/she see's their own ridiculousness, then their 15 minutes of fame disappears. I really don't understand how a groundhog seeing its shadow can predict whether or not winter will stay or spring is here. Of course there will be six more weeks of winter, it's only flipping February 2nd! What kind of silly activity will you plan for the special day? At least on St. Patrick's Day you can do something productive like drink green beer.